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Hearthstone Homes is a high-end home builder in Midland-Odessa, Texas. They wanted this logo to look inviting and elegant, without imagery that screamed "home builder" such as a roof, fireplace, or door graphics.
Utilizing perspective and a stylized landscape of grass and sky, this logo conveys a calm elegance and showcases the type of view that a homeowner might find looking out their second story balcony. Two adjoining H's form columns and/or windows to represent the idea of an elegant home.